The market environment is changing rapidly. How to grasp consumer trends in real time, assist marketers to formulate accurate strategies and reduce unnecessary marketing costs for brands? The most direct way is: to ask consumers!

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However, even in the era of overwhelming information, it may seem easy to search for consumers’ opinions. In fact, searching on the Internet usually yields outdated, biased, and under-sampled bits and pieces of information. Therefore, to provide marketers with a highly flexible market research platform, from collecting “market research data” to plan media strategies to using “advertising data” for precise delivery, it has become Ad2iction’s exclusive new digital marketing solution.

ShareParty is a real-time market survey App developed by a Taiwanese team. “Exchange your opinions for more rewards” is the trust relationship between ShareParty and its 50,000 users; “Use exclusive market survey analysis to develop marketing strategies” is the first step for ShareParty and advertisers to work together to create a high-quality advertising experience.

Five advantages of ShareParty’s online market survey

1. Advantages of Device: The questionnaire is mobile, the App will notify and remind users and users can easily fill in anytime and anywhere (iOS/Android systems are both supported).

2. Reward Mechanism: The questionnaire is task-based, in which users can earn points by filling and then exchange for gifts from channels and enjoy the coupons immediately.

3. Trust for Security :Questionnaire security, providing users with complete privacy policy and data protection.

4. Exclusive topics: The questionnaire is highly flexible, providing advertisers with customized question group design and exclusive surveys.

5. Convenient and fast: The questionnaire is instant, the platform workflow is concise and the freshest consumer views are in our hands.

Combining with the mentality of enjoying little joys, the number of ShareParty’s users continues to grow in the era of self-media

As Taiwan’s mobile Internet access rate has been increasing year by year, people have been using the Internet more and more frequently, including a group of “netizens” who are keen to express their opinions on the Internet on channels like social media, forums, Google business reviews, etc. These people are neither influencers with paid cooperation nor KOLs (Key Opinion Leaders), and their opinions are usually very straightforward and unvarnished but closest to “truth”.

Targeting this group of unhappy netizens, ShareParty provides an anonymous and safe platform for them to express their opinions, and such App makes the silent public more courageous to express their opinions. “Exchange your opinions for more rewards” is the foundation of trust established by the App and users. With a complete privacy protection policy, users can answer questions with confidence and truth. Shareparty also provides a reward mechanism to encourage users to actively participate in tasks (fill out questionnaires) to obtain little joys in life.

Since the launch at the end of 2020, the number of ShareParty downloads has continued to grow, accumulating a total of 50,000 registrations. The user profile covers all age groups, the ratio of males and females is average, and the socioeconomic status is fairly distributed. The number of samples collected is sufficient to represent Taiwanese Internet users and helps marketing decision-makers understand the views of Taiwanese netizens on the status quo of various issues.

ShareParty has been praised by bloggers, written and shared, and the number of App downloads has increased「ShareParty讓手機躺著賺錢是真的嗎？」，「下載問卷轉錢App ShareParty隨手填卷幫自己賺杯咖啡喝」

How to use the ShareParty service?

Workflow：

Step1: Questionnaire content design

Step2: Questionnaire launch and data analysis

Step3: Provide market survey report

Showcase：Anniversary Consumer Behavior Survey

Contact us to learn more.